About us

About us

We are part of a global multi-category consumer goods business, operating in over 180 markets.

We are BAT New Zealand.

BAT is a global, leading multi-category consumer goods business. Founded in 1902, today the Group is a truly global company – employing more than 53,000 people worldwide, operating in over 180 markets, and with factories in more than 40 countries.

The Group’s global business is divided into four regions and covers over 150 million consumers and 11 million retail points of sale, with a balanced presence in both high-growth emerging markets and developed markets.

BAT’s portfolio comprises combustible tobacco products, such as cigarettes, alongside a range of non-combustible products. These include New Categories of potentially reduced-risk products.

The Group’s headquarters are in London and the company is listed on the London Stock Exchange. In 2019, the Group generated revenue of £25.8 billion and profit from operations of more than £9 billion.

Our New Zealand business is a wholly owned subsidiary of British American Tobacco with nearly a hundred employees. Our headquarters are in Auckland and we have regional offices throughout the country.

Read more about BAT’s global business .

Although our business is complex and competitive, it has always been guided by the highest standards of excellence. The Group’s reputation for manufacturing high quality products is the result of our commitment to employing exceptional people. We have always been committed to recruiting, developing and retaining the very best people in our business functions.

Our values

We are committed to creating A Better Tomorrow™ , transforming our business and Building a Smokeless World. We recognise that it is our people who will deliver our strategy. Six ‘values’, built on the strong foundations of our corporate culture, underpin how we will drive progress.

Developed with significant input from our employees, our values are the thread that must run through everything we do and how we do it - with a clear connection to our strategy and purpose. These six ‘values’ are embedded across the Group as we strive to empower our people and foster an exciting, rewarding workplace, emphasising inclusivity and collaboration to deliver sustainable growth.

Our Six Values:

  • Truly inclusive
  • Do the right thing
  • Love our consumer
  • Passion to win
  • Empowered through trust
  • Stronger together

We are BAT. Our values

Truly inclusive

  • We embrace diversity and celebrate our differences
  • We are curious and safeguard the right to say what you think
  • We debate constructively yet progress together

Do the right thing

  • We act with integrity to achieve results
  • We care about our impact on society and our planet
  • We are thoughtful in our decision making

Love our consumer

  • We understand the consumer better than anyone
  • We are obsessed with innovation and our brands
  • We have the courage to test, fail fast, and learn to improve

Passion to win

  • We equally value "How" and "What", and go the extra mile for success
  • We prioritise effectively and act like owners of the business
  • We own our purpose with determination and resilience

Empowered through trust

  • We start with trust and believe in each other
  • We ensure decisions are made at the right level
  • We understand that empowerment comes with accountability

Stronger together

  • We pull together as one team, through good and bad
  • We collaborate beyond borders and functions
  • We help each other grow and succeed
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